Qualitative Research

Did you like the track?
Dan - He loves it.
Connor - No, don't like slow songs.
Grant - No.
Anissia & Emma - It was OK


What type of person would like this track?
Dan - Young adults.
Connor - Male's in touch with their feminim side.
Grant - Teenagers, because its a relevant artist.
Anissia & Emma - Young teenagers, maybe young adults as well (mainstream)

Which age range would you typically associate with this song?
Dan - 15 - 20.
Connor - 16 - 25.
Grant - 14 - 17.
Anissia & Emma - Teenagers.

How would you picture the band/lead?
Dan - Prodomitely black, male, vest.
Connor - Stylish attractive.
Grant - good looking, tattooed.
Anissia & Emma - Young attractive guy.

What sot of music video would expect to accompany this track?
Dan - In depth.
Connor - Love story, a girl cheesy emotional shots.
Grant - night time, find someone.
Anissia & Emma - Some guy walking around in the dark, alone and singing.

If performance, where and what type?
Dan - Quite location, where the artist can reflect on themselves
Connor - By himself reflecting
Grant - City orientated, sitting on a bench.
Anissia & Emma - Him singing in the street.

If narrative, what sort?
Dan - Yeah.
Connor - Trying to win back the partner.
Grant - Did something wrong and trying to win them back.
Anissia & Emma - About a relationship or break out.

By doing this we have learned other peoples perspectives of the song, how they see the how the video should be shot and what the video should include. We have learned how other media students see the artist in their head, as a traditional R&B artist who's main passion is love and isn't afraid to show their feelings through lyrics and body expressions.
The answers we had been given have only reinforced about how correct we were about our creative process. this because we have aimed the video at teenagers between 15- 25 year olds and the feedback given has agreed with our aim. Likewise has occurred with the locations, shot selection performance type and mise-en-scene of the lead singer.