Wednesday, 24 October 2012
New ideas for filming
We have looked over our footage and edited it, and come to the conclusion we will need to film more footage for our video.
Ideas for new footage:
One idea we have for extra footage is flashbacks, we would desaturate these clips to show they were flashbacks, we would film the artist and his love interest when the were happy before the break up in the song. We would use the same location as the break up and use similar costumes.
Another idea we had was that we would film on a black background with a spot light on him, the shot would be a mid shot and he would sing the chorus in these shots, the artist would be wearing just a black t-shirt.
Ideas for new footage:
One idea we have for extra footage is flashbacks, we would desaturate these clips to show they were flashbacks, we would film the artist and his love interest when the were happy before the break up in the song. We would use the same location as the break up and use similar costumes.
Another idea we had was that we would film on a black background with a spot light on him, the shot would be a mid shot and he would sing the chorus in these shots, the artist would be wearing just a black t-shirt.
Thursday, 18 October 2012
Theoretical study into audience
Uses and gratification
I would say that people would watch our video when they are trying to compare their life to the lyrics of the song, this would be when they have heard the video somewhere else and have decided they want to watch the video and they me just watch it to reflect their mood and feel like they are not the only one, this is Personal Identity, they may also want to watch it so they can see what the artist (Chris Brown) looks like and they may want to look like him as well so they want to see what he's wearing, what his hair looks like etc.
Others may watch our video as a Diversion, they will try and escape from real life if they are finding it tough, however our video is quite a dark and this may have the opposite effect on people.
They may want to watch the video because they have heard their friends talking about it and would want to know what they are talking about, this will give them more to talk about with their friends and they would be part of the group.
Some may want to watch the video for information, this is called Surveillance, they would watch the video so they can get information about the artist or the band, for instance we have watched a lot of videos to get ideas for our own because they are in the same genre.
Focus and Ambient Audiences
When people go to watch our video for focused reasons they will be watching it to look at the artist, our video sells the artist and as he is seen as attractive they may watch the video just to look at him. The audience may also watch our video because they want to see the story being told, they may like the song and want to see someone else's artistic view of what the song means. we have used a lot of cuts in our video to keep the audience entertained and it has a strong narrative.
Some people may just watch the video in the background because they want to listen to the song, this is an ambience audience, our video has a strong performance from the main artists, it has quick edits so it flows. It has a simple narrative and we change locations a lot.
I would say that people would watch our video when they are trying to compare their life to the lyrics of the song, this would be when they have heard the video somewhere else and have decided they want to watch the video and they me just watch it to reflect their mood and feel like they are not the only one, this is Personal Identity, they may also want to watch it so they can see what the artist (Chris Brown) looks like and they may want to look like him as well so they want to see what he's wearing, what his hair looks like etc.
Others may watch our video as a Diversion, they will try and escape from real life if they are finding it tough, however our video is quite a dark and this may have the opposite effect on people.
They may want to watch the video because they have heard their friends talking about it and would want to know what they are talking about, this will give them more to talk about with their friends and they would be part of the group.
Some may want to watch the video for information, this is called Surveillance, they would watch the video so they can get information about the artist or the band, for instance we have watched a lot of videos to get ideas for our own because they are in the same genre.
Focus and Ambient Audiences
When people go to watch our video for focused reasons they will be watching it to look at the artist, our video sells the artist and as he is seen as attractive they may watch the video just to look at him. The audience may also watch our video because they want to see the story being told, they may like the song and want to see someone else's artistic view of what the song means. we have used a lot of cuts in our video to keep the audience entertained and it has a strong narrative.
Some people may just watch the video in the background because they want to listen to the song, this is an ambience audience, our video has a strong performance from the main artists, it has quick edits so it flows. It has a simple narrative and we change locations a lot.
Qualitative Research
Did you like the track?
Dan - He loves it.
Connor - No, don't like slow songs.
Grant - No.
Anissia & Emma - It was OK
What type of person would like this track?
Dan - Young adults.
Connor - Male's in touch with their feminim side.
Grant - Teenagers, because its a relevant artist.
Anissia & Emma - Young teenagers, maybe young adults as well (mainstream)
Which age range would you typically associate with this song?
Dan - 15 - 20.
Connor - 16 - 25.
Grant - 14 - 17.
Anissia & Emma - Teenagers.
How would you picture the band/lead?
Dan - Prodomitely black, male, vest.
Connor - Stylish attractive.
Grant - good looking, tattooed.
Anissia & Emma - Young attractive guy.
What sot of music video would expect to accompany this track?
Dan - In depth.
Connor - Love story, a girl cheesy emotional shots.
Grant - night time, find someone.
Anissia & Emma - Some guy walking around in the dark, alone and singing.
If performance, where and what type?
Dan - Quite location, where the artist can reflect on themselves
Connor - By himself reflecting
Grant - City orientated, sitting on a bench.
Anissia & Emma - Him singing in the street.
If narrative, what sort?
Dan - Yeah.
Connor - Trying to win back the partner.
Grant - Did something wrong and trying to win them back.
Anissia & Emma - About a relationship or break out.
By doing this we have learned other peoples perspectives of the song, how they see the how the video should be shot and what the video should include. We have learned how other media students see the artist in their head, as a traditional R&B artist who's main passion is love and isn't afraid to show their feelings through lyrics and body expressions.
The answers we had been given have only reinforced about how correct we were about our creative process. this because we have aimed the video at teenagers between 15- 25 year olds and the feedback given has agreed with our aim. Likewise has occurred with the locations, shot selection performance type and mise-en-scene of the lead singer.
Dan - He loves it.
Connor - No, don't like slow songs.
Grant - No.
Anissia & Emma - It was OK
What type of person would like this track?
Dan - Young adults.
Connor - Male's in touch with their feminim side.
Grant - Teenagers, because its a relevant artist.
Anissia & Emma - Young teenagers, maybe young adults as well (mainstream)
Which age range would you typically associate with this song?
Dan - 15 - 20.
Connor - 16 - 25.
Grant - 14 - 17.
Anissia & Emma - Teenagers.
How would you picture the band/lead?
Dan - Prodomitely black, male, vest.
Connor - Stylish attractive.
Grant - good looking, tattooed.
Anissia & Emma - Young attractive guy.
What sot of music video would expect to accompany this track?
Dan - In depth.
Connor - Love story, a girl cheesy emotional shots.
Grant - night time, find someone.
Anissia & Emma - Some guy walking around in the dark, alone and singing.
If performance, where and what type?
Dan - Quite location, where the artist can reflect on themselves
Connor - By himself reflecting
Grant - City orientated, sitting on a bench.
Anissia & Emma - Him singing in the street.
If narrative, what sort?
Dan - Yeah.
Connor - Trying to win back the partner.
Grant - Did something wrong and trying to win them back.
Anissia & Emma - About a relationship or break out.
By doing this we have learned other peoples perspectives of the song, how they see the how the video should be shot and what the video should include. We have learned how other media students see the artist in their head, as a traditional R&B artist who's main passion is love and isn't afraid to show their feelings through lyrics and body expressions.
The answers we had been given have only reinforced about how correct we were about our creative process. this because we have aimed the video at teenagers between 15- 25 year olds and the feedback given has agreed with our aim. Likewise has occurred with the locations, shot selection performance type and mise-en-scene of the lead singer.
Wednesday, 17 October 2012
'Behind the scenes'
This is us discussing the lighting in the shot and setting up ready to film.
This is when we were discussing what we are going to film in the shot.
This is us filming the shot.
This is us again assessing a different location, this location was too bright for the camera and we had to move
This is the shot ready to be filmed.
This is a shot being set up to be filmed
Location shots
We first started to film at this location but found the sun light to harsh so you couldn't really see the artists face. Because of this we looked for another bench that was in more of a shaded area.
We used this long path as it had good lighting from the sun and also it is a metaphor for our video as it is the end of a long road. We had a few problems with passing people but overall it was a good location to shoot.
We used this location as it got a bit later as it is quite a shaded area so it gives a dark and gloomy feel as this is when our artist is singing the first verse. The natural worked really well in our favour at this location giving our video a great look.
Nearing the end of our filming we filmed down some streets, taking advantage of the street lights and car lights. I think this worked well as it will give the video a natural feel as cars and pedestrians are passing in the background.
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